Gearing up for World Oral Health Day and committed to promoting oral health awareness and education on the island, CITC has partnered with Colgate to distribute oral health education kits to school students.

This week, Jane Wichman, CITC sales and distribution manager, and her team distributed “Colgate Bright Smiles, Bright Futures” oral health education kits to primary schools across Rarotonga.

“At CITC, we believe in providing essential resources to our community,” said Wichman.

“By partnering with Colgate, we are delighted to bring these valuable oral health education kits directly to the children of Rarotonga.”

The “Colgate Bright Smiles, Bright Futures” free programme is a globally renowned children’s oral health initiative that has positively impacted the lives of over a billion children since its inception in 1991.

Designed to teach children the importance of good oral hygiene, the education kits feature engaging educational material and games aimed to promote lifelong oral hygiene habits among children, developed by teachers, dental professionals and local cultural experts.

These resources emphasise the significance of regular brushing with fluoride toothpaste and aim to equip children with the knowledge needed to maintain optimal oral health.

Colgate aims to instil lifelong oral hygiene habits in children through its free oral health education and dental care programmes in over 80 countries.

Through this initiative, CITC is committed to supporting the health and well-being of children and families in the community.

The “Colgate Bright Smiles, Bright Futures” oral health education kits have been distributed to the following schools: Apii Nikao, Blackrock Pre School, Apii Arorangi, Apii Rutaki, Papaaroa Adventist School, Titikaveka Pre School, Imanuela Akatemia, Apii Takitumu and Apii Avarua.